Thoughts on Social Media, Television, Media, Startups & Technology.

How To Install Facebooks New Audience and Conversion Pixel in Shopify

Facebook recently implemented an updated version of the Custom Audience and Conversion pixels. Naturally I wanted to try out the new pixel knowing that eventually I would need to migrate to using it, instead of the older pixels. Easier said then done: there was/are not a lot of clear step-by-step guides explaining how to install […]

Trends to Watch in 2015

Mobile Wallets Go Mainstream It will finally become possible to step out of the house with nothing but your smartphone this year. Whether it’s payments, loyalty cards, reward programs or ID’s, in 2015 you’ll see more people whip out their smartphones vs. digging through wallets and purses. With iPhone activations at record levels: and Apple […]