Save us from “Helvetica”

Just got done watching this. Great doc… and yes from the title of this post… you may have guessed… I’m not a fan of the font… Maybe I would be a fan if I was living in the 1950’s… but today it’s like saying “conform” or “be UN-original.”

If you are into typography, graphic design, and global visual culture this is a must watch.

Check out the trailer